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Waterloo Pet Provisions Announces New Natural Pet Supplies

Holistic Pet Products Now Available Through Austin Wholesaler

AUSTIN, TX -- (Marketwire) -- 11/14/12 -- Waterloo Pet Provisions announced today it will carry Wondercide - Natural Pet Supplies, which are free of pesticides and chemicals. The Wondercide pet product line includes flea and tick control, pet skin care products, stain and odor removal solutions, nutritional supplements, and organic treats.

Wondercide, based in Austin, was formed in 2008 with the mission to provide pet owners with all natural, chemical free solutions for pest control. Stephanie Boone, founder of Wondercide, almost lost her dog to pesticide poisoning as a result of using monthly flea treatment. That is when she began innovating chemical free alternatives to flea and tick control for pets. Her belief in a holistic approach to pet health drives the Wondercide chemical free, all natural product line. "Today, there is a growing concern about diseases like West Nile Virus and the use of pesticides to control pests. The good news is Wondercide products are a safe and effective alternative to pest control for your family and pets," assures Boone.

"Austin and a growing number of consumers are concerned about our environment, our health and the health of our pets. Research suggests over 1 million households in Texas regularly buy organic products. Our retailers understand this market trend and seek to carry organic and natural product for their customers. We carry several organic and natural pet products and now, we are pleased to partner with Wondercide to offer a socially responsible pest control product line to our retailers," says Ned Atkins, owner of Waterloo Pet Provisions.

Over the last seven years of serving the independent pet retail industry in Central Texas, Atkins has seen the demand for organic and natural products grow. According to Atkins, "Austin is a progressive city and a leader in environmental issues. It's logical that our pet owners would look for environmentally friendly and sustainable solutions for their homes and pets. This is why we carefully interview each manufacturer and research every product we carry. If we feel good about a product, we know our retailers and their customers will embrace the product as well."

Waterloo Pet Provision is a privately owned wholesaler of pet supplies and provisions located in north Austin, Texas, near the upscale Domain Shopping Center, and serves independent retailers, groomers and veterinarians. www.waterloopet.com

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